North Adams, MA

Always reaching for new creative collaborations, Johalla Project’s is proud to partner with the Massachusetts-based retreat and hotel, TOURISTS. Located near MASS MoCA, TOURISTS is a 48-room property located on the banks of the Hoosic River and imbued with local cultural heritage, community arts engagement, and the serenity of the outdoor environment. Johalla served as lead art consultant for all private hotel rooms and public communal spaces within TOURISTS. Open to the public in 2018, each space was dynamically curated with original works, prints and photographs, textiles and fiber art, and more to enhance the duality that TOURISTS’ celebrates between being a contemporary art cultural hub and rural oasis of rest and retreat. Step into a hideaway from the pulse of everyday life to find yourself immersed in art, culture, and nature.

Looking into the future, Johalla will continue to collaborate with TOURIST on public art projects and exhibition opportunities, so be sure to stay tune for updates and information!