Chicago Athletic Association

In 2015 Johalla Projects was enlisted to help open the Chicago Athletic Association hotel and initiate its creative program. After CAA’s highly successful opening, Johalla stayed on as a consultant, assisting with event programming and project build-outs, while establishing partnerships for the hotel with the likes of Pitchfork, the Humanities Festival, and Field Museum. Johalla also originated an ongoing series of pop-up bars, oversaw the hotel’s podcast series and contributing to its annual Halloween party.